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The City of St. Augustine Communications Department is proud to announce that the #MaskeradingAsHeroes Public Information Campaign has been featured by Florida Municipal Communicators Association (FMCA), the Communications Division of Florida League of Cities, Inc. (FLOC) in its annual, state-wide, social media competition.
“While we have been recognized for the social media portion of #MaskeradingAsHeroes, it is really multi-faceted,” reflected Communications Director Melissa Wissel. “Our mask messaging extends from digital content and videos to street signage and posters for businesses.”
#MaskeradingAsHeroes is an ongoing campaign to educate the public on the importance of mask-wearing. ‘Being a mask hero’ also creates a sense of shared responsibility and awareness, all while encouraging individuals and businesses to take part in this campaign. Participation can include masking up, posting a picture of wearing a mask within City limits and using the hashtag, or hanging up the specified signage in establishments.
City Manager John Regan also remarked, “I would like to congratulate our Communication Department. Their work and dedication to this campaign provides a clear message for everyone who lives in and visits St. Augustine that, while we cannot assess fines against individuals for failing to wear a mask per the Governor’s orders, the City urgently supports wearing face masks.”
To see the nomination, please visit FMCA’s website. Questions or media inquiries may be directed to Melissa Wissel, Communications Director via email at firstname.lastname@example.org or call 904.825.1053.